When shopping for custom pillows, getting the right measurements is key to achieving a polished, well-stuffed look. Whether you’re replacing an old insert, ordering new covers, or styling your space, accurate measurements ensure a perfect fit every time.
Follow this easy guide to measure your pillows correctly and achieve the ideal look and feel!
What You’ll Need:
- A flexible measuring tape (soft tape for fabric, not a metal ruler)
- A flat surface for accurate measurements
- Your pillow cover or insert ready to measure
Step 1: Measure a Pillow Cover (Laying Flat)
If you're measuring a pillow cover, always measure when it's lying flat and unstuffed.
- Lay the cover on a flat surface and smooth out any wrinkles.
- Use a flexible measuring tape to measure from seam to seam on each side.
- Round up to the nearest half-inch if needed.
Example: A pillow cover that measures 19.5” x 19.5” is considered a 20” x 20” cover.
Step 2: Measure a Stuffed Pillow (Pillow Insert)
If you're measuring a pillow with an insert inside, the dimensions may be slightly different because of the filling.
- Hold the pillow at its edges, not the corners (to avoid distortion).
- Place it on a flat surface and use a flexible tape measure across the fullest part.
- Do not squish or compress the pillow while measuring.
Example: A stuffed pillow that measures 21” x 21” when fully fluffed will fit best in a 20” x 20” cover.
The Golden Rule for Pillow Inserts & Covers
For a full and luxurious look, always choose an insert that is 2 inches larger than the pillow cover.
- 20” x 20” cover → Use a 22” x 22” insert
- 18” x 18” cover → Use a 20” x 20” insert
- 24” x 24” cover → Use a 26” x 26” insert
This ensures a firm, well-stuffed pillow that maintains its shape and looks professionally styled.
Bonus Tips for a Perfect Fit!
- Fluff your inserts regularly to keep them full and plush.
- Choose down or down-alternative inserts for a designer-quality feel.
- If using polyfill inserts, consider going up an extra inch for fullness.
